Designing Effective Pull Up Banners

Pull up banners are designed to be displayed in public places in order to attract attention to the business, product or service which it is advertising. Pull up banners are often an excellent choice for advertising as they are portable and can be displayed in many different places. If your business is shop based such as a hair salon, are an excellent choice for displaying services such as special offers or discounts either inside or outside of the shop in order to attract clients. With permission and usually a fee, can also be displayed in public areas such as supermarkets, shopping centres waiting rooms. If your business is sales based, they are an excellent choice of advertisement to accompany a salesperson who is working in a public area.

What makes a pull up banner effective?

When designing a pull up banner, your main goal is to attract the customer immediately and draw their attention to the product that you are selling. In order to do this, pull up banners should be designed in such a way that will catch attention and spark interest. The use of bright and bold, contrasting colours that stand out will often catch the customers eye. Fonts used should be kept clean and simple, and if you choose to use a picture or photograph, it should be easy on the eye. Do not include too much information on your pull up banner, as many customers will not want to stand and read it. Simply include the product or offer that you are advertising with a very brief description where needed, and contact information.

Printing a pull up banner

Many printing companies and letter and envelope printers also specialise in printing along with other items such as business card printing and flyer printing. Some companies may even offer special packages at discounted rates for ordering all of these services together. When choosing a company to print, you should consider the size that you require and ensure that the company you have chosen offers that particular size. Deciding  whether you decide to design yourself or have a professional design it will also contribute to the final choice that you make.

Choosing a company

Before you submit your design to a printing company for printing or request a design from a company which designs and prints them, it is important that you view as much of their past work as possible. It may be a good idea to ask them for a list of previous clients contact details, which you can use to find out whether or not the services that they offer are effective in attracting attention and custom to a business. Read as many reviews of the company as you can in order to make an informed decision about whether or not the investment is a sensible step.